The wire

About Myqrwear

Myqrwear exists because most QR codes on clothing lead somewhere disappointing, and that's fixable.

We started this publication after noticing the same pattern at festivals, races and conferences up and down the coast: a code on a shirt, a phone held up, and a page that wasn't worth the effort. The print was fine. The thinking behind it wasn't. Nobody was writing about the whole chain, from fabric to link to landing page, so we decided to.

Who it's for

Creators and musicians selling merch. Small businesses and local firms sponsoring events. Event marketers, schools, clubs, nonprofits and startup teams ordering shirts in bulk. Merch designers, streetwear brands and agencies who want their clients' codes to work. And anyone curious about where clothing and digital identity meet.

What we cover

Six desks: QR code clothing, smart apparel, wearable digital identity, dynamic qr codes, interactive merchandise and creator merch. Long reads live in Scan Style.

How we write and check

Every article is built around a real use and a real question. When we state a technical fact, like an error correction level or a print size rule, we link to a source you can check. When something is our opinion, we say so. We don't invent statistics, testimonials or quotes, and we don't publish engagement numbers we can't verify.

There are also things we'll never do. We won't explain how to hide where a code really goes, how to collect logins, or how to gather more personal data than a campaign needs. If a product claims a QR code makes clothing smart on its own, we'll say it doesn't.

Sponsored content, when we run it, is labeled at the top. Advertisers don't see or approve articles before they're published. Spot an error? Tell us through the contact page and we'll fix it and note the change.

Who writes it

Jordan Hayes

Smart Apparel and Digital Identity Writer

Covers QR shirts, redirect links, creator merch, authentication and the privacy questions that come with connected products. Starts every review by scanning the thing and seeing what opens.

Read Jordan's profile and articles

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