The wire

Scan Style

Scan Style is where Myqrwear files its long reads: the pieces that take a QR shirt, a merch drop or a wearable profile and follow it all the way to the page it opens.

Jordan Hayes writes most of it. His beat is the gap between a printed code and a useful scan, which covers business shirts, event apparel, creator merch, redirect links and authentication tags. Each article starts with a real use, a team handing out shirts at a 5K or an artist selling hoodies on tour, and works through what makes the scan worth it.

Expect print specs you can hand to a shop, link setups you can copy, and plain opinions about what's a gimmick. We'll also tell you when a campaign is asking for more personal data than it needs.

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